IdentityForce
IdentityForce needed an installation with enough flexibility that the marketing team could deploy hundreds of pages in a wide variety of layouts with little technical expertise.
Flowetik is the branding agency of Zamawa Arenas, a true veteran of the marketing world who’s been the brains behind countless re-imaginings of nonprofits and social welfare organizations throughout the city of Boston.
Also: WordPress, HTML5, JavaScript, PHP, Sass.
Flowetik’s website is built on WordPress, with a custom presentation shaped around Bonnie Brunner’s design. Its front end uses the site’s typography, imagery, and layout to bring the agency’s work and message together within a manageable publishing environment.
Also: Advertising + Marketing.
Advertising and marketing connect organizations with audiences through research, positioning, creative communication, and promotion. I’ve worked with advertising agencies, brand strategists, creative studios, and marketing technology businesses.
Also: Interaction Design, UI/UX Design, Web Design, Web Development.
Bonnie Brunner handled the visual design, and I developed the website around Flowetik’s clear message and optimistic character. Interface and interaction work translated that direction into the browser, giving Zamawa Arenas’ agency a refreshed place to present its branding work for nonprofits and social welfare organizations.
A Very familiar collaboration
Being that I’ve worked with Zamawa for almost my entire freelancing career, it was an honor to redesign her website. Bonnie Brunner handled the visual design while I built new digs on WordPress. The Flowetik redesign was intended to reflect the simple message of its founder—uncomplicate the complicated—and to visually communicate the boundless optimism of the organization’s mission.
Daniel consistently delivers professional and high quality work. He has a great personality and he’s respected by all.
Instructional Media Designer — Stetson University
No one Can Do it All
When you hire me, you gain access to a private network of digital specialists. Each freelancer owns their own business, and I’ve personally worked with each of them over the years.