Flowetik is the branding agency of Zamawa Arenas, a true veteran of the marketing world who’s been the brains behind countless re-imaginings of nonprofits and social welfare organizations throughout the city of Boston.
Being that I’ve worked with Zamawa for almost my entire freelancing career, it was an honor to redesign her website. Bonnie Brunner handled the visual design while I built new digs on WordPress. The Flowetik redesign was intended to reflect the simple message of its founder—uncomplicate the complicated—and to visually communicate the boundless optimism of the organization’s mission.