Yep, it’s really that simple. There’s a reason why the waterfall approach is a mainstay of web design: it works. After a decade of WordPress websites, I have my process down to a science.
In alternate reality games (ARGs), every source is speculative at best. The “Untitled J. J. Abrams Project” trades all the promotional liabilities of the filmmaker for a viral marketing plan.
To some, the death of Dragon magazine did not come as a surprise. “D&D was dead when Third Edition came out,” says Christina Sills, owner of Wildgate Games in Deltona, Florida, over the phone, “so when Dragon was done, it just proved what we already knew.”
How many times is Kirk going to fall to his death or teeter on the brink of destruction? That’s all there is to Kirk in Star Trek 2.0. There’s not much time for chitchat when everything’s exploding every ten seconds.
What sets a film like District 9 apart from the rest is its willingness to be thematically unrelenting, to mix fantasy with drama—to take itself seriously.