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OODALoop

Technology entrepreneurs Matt Devost and Bob Gourley of OODALoop needed an overhaul of their news organ which has been responsible for keeping C-suite executives informed on advanced technology, intelligence, and security issues for over two decades.

Also: Email Marketing APIs, HTML5, JavaScript, Membership Systems, PHP, Sass, Web Forms, WordPress.

OODALoop’s WordPress rebuild accommodates an archive of more than 100,000 posts and a Memberful integration for premium subscribers. Mailchimp supports email marketing and Ninja Forms handles web forms, bringing publishing, reader communication, and subscription access into the same website.

Also: Journalism + News, Media + Publishing.

Journalism gathers, verifies, interprets, and reports information about events and issues of public or specialist interest. My experience includes websites for journalists and publications covering business, security, emerging technology, music, and outdoor recreation.

Also: Content Migration, UI/UX Design, Web Design, Web Development.

I rebuilt Kyle Ernst’s design around a long-established publication and its paid readership. Planning and carrying out the migration of more than 100,000 posts was central to the work, alongside interface development and preserving the connection between subscribers and the premium material they read.

20 years of content

Corporate intelligence on WordPress.

OODALoop revamps its tried-and-true news vehicle for actionable corporate intelligence on WordPress, pulling off a daunting migration that involved more than 100,000 posts.

Moving a Mountain

Migrating 100,000 posts.

Kyle Ernst created the visual design, and I rebuilt the site on WordPress. The key hurdle we had to jump over in the redesign was accomplishing a safe migration of a website with over 100,000 posts—twenty years of content!—while making sure the transition to the new site was seamless for its paid subscribers, who are served premium content through a light integration with Memberful.

I appreciate [his] perseverance and understanding through it all … we are indeed proud of the final product.

Ken Gagne

Multimedia Communications Producer — Mass Eye and Ear

No one Can Do it All

Good thing I know the right people to call.

When you hire me, you gain access to a private network of digital specialists. Each freelancer owns their own business, and I’ve personally worked with each of them over the years.